Patient Wolf
Patient Wolf commissioned a suite of campaign assets to promote the launch of its Summer Edition gin across Australia. I translated existing brand guidelines into a cohesive campaign designed for large-format digital advertising.
Campaign Development
Using Patient Wolf's established brand guide, I developed a series of digital posters and billboard concepts that introduced the new seasonal flavor: Lemon Thyme Gin. The work balanced bold composition, typography, and product-forward storytelling to create assets optimized for high-visibility environments.
Deliverables
The final deliverables brought the Summer Edition campaign to life across shopping centers and digital billboards, translating a seasonal product launch into a bold, high-impact visual campaign for public display.
